I was there: Red Roses lifted the Rugby World Cup with a roar like no other

A picture


Recalling the moment that England’s captain, Zoe Aldcroft, lifted the Rugby World Cup still brings goose bumps.Twickenham was bathed in September sunshine, there was not one empty green seat and when the Gloucester-Hartpury star raised the silverware with gold streamers and fire pyrotechnics, the roar from the crowd was a sound unmatched at any other women’s rugby game I have attended.England had rewarded the home fans, executing the perfect gameplan against Canada, the in-form team who were the underdogs despite knocking out the six-time champions New Zealand in the semi-final.The stadium was sold out with a women’s rugby record of 81,885 creating an electric atmosphere.Future World Cup finals will be sell-outs with a party-feel celebration but I am unsure if anything will be able to replicate the feeling on 2025 final day for everyone invested in women’s rugby.

There was a sense of overwhelming emotion of what the sport has grown into over the past few years.Now, the women’s game can not only sell out the biggest venues but also provide box office action and deliver an unforgettable experience.Coming in from Bath, I took the train to get some prep done on the way and to experience the atmosphere.Over the past few years trains have become increasingly crowded travelling to Red Roses matches but this was different.Little girls were getting roses painted on their faces, space was at a premium due to the sheer number of fans, while groups of families were discussing players such as Ruahei Demant – who played in New Zealand’s bronze-winning game against France earlier in the day before the final.

The occasion was a large part of the day but the final itself was also a great advert for the sport.Canada were first to score, courtesy of the brilliant wing Asia Hogan-Rochester.That was before Ellie Kildunne added her electric attack from full-back for the hosts, causing deafening cheers from the stands.There are many star players in the Red Roses squad but only Kildunne evokes the x-factor reaction.From that moment England were on top.

They didn’t have it all their own way, especially when Hannah Botterman received a yellow card in the second half,When she was sent to the sin-bin there was a momentum shift with people looking left and right thinking: “Will England lose a final again?” having lost six previous World Cup finals,But the team weathered the storm,Such was England’s dominance that my colleague Robert Kitson turned to me with around 15-20 minutes left after the Red Roses had won a scrum penalty right by Canada’s line and said: “England have just won the World Cup,” He was right.

As soon as the final whistle blew my mind immediately went to the wider impact England’s victory would have; not only the spike in league attendances but also on grassroots rugby and the shift in societal attitudes towards women playing the game.The Canada press conference was gloomy given their missed chance at making history and winning the trophy for the first time.Minutes later, as England met the media, Aldcroft had the press chuckling as she sat down and took a picture of the assembled reporters with a disposable camera.“Ellie Kildunne gave each of us one of these at the start of the tournament but I’ve only started taking pictures today,” she said.I left the stadium five hours after the final whistle following a few drinks to toast the tournament but I was struggling to find a gate that was still open.

The fans had wandered down to various Twickenham pubs by then and so I walked solo until I came across Aldcroft having a moment alone with her husband, Luke, away from the Red Roses party that was roaring on a few metres away in a function room.“How do I get out of here, Zoe?” I asked.“I have absolutely no idea,” she said back with a huge grin on her face.“No worries, congratulations again,” I replied.“Thank you so much, get home safe.

” I did eventually manage to find a way out of Twickenham, much like England had finally found a way to lift the Rugby World Cup again for the first time since 2014,The image for the next generation of players will be that of Aldcroft jumping back and forth with the trophy,It was a gamechanging moment that will forever mark in the history books the milestone for when women’s rugby broke through into the mainstream,This article is the fourth in a series from our correspondents on the most memorable moments of 2025,Next: how Europe won the Ryder Cup in a thriller
technologySee all
A picture

Apple seeks to appeal against £1.5bn ruling it overcharged UK customers

Apple is seeking to overturn a landmark £1.5bn court ruling on behalf of millions of UK customers, which found the company overcharged them for years in its App Store.The iPhone maker has applied to the court of appeal to challenge a verdict that campaigners heralded as the start of a “tidal shift against big tech”.It is one of a cluster of cases heading towards trial in 2026 as consumers realise the mounting cost of paying up to 30% commission – what campaigners call the “Apple tax” – on apps and in-app purchases, which more people rely on for activities from fitness to dating.The appeal, if allowed, involves one of several class action suits against Apple and Google in which consumers, small businesses and entrepreneurs are demanding over £6bn in combined compensation

A picture

‘Undermines free speech’: Labour MP hits back at US government over visa ban on UK campaigners

A senior Labour MP has accused the Trump administration of undermining free speech after Marco Rubio, the US secretary of state, announced sanctions against two British anti-disinformation campaigners.Chi Onwurah, the chair of parliament’s technology select committee, criticised the US government hours after it announced “visa-related” sanctions against five Europeans, including Imran Ahmed and Clare Melford.Ahmed leads the Center for Countering Digital Hate (CCDH), while Melford is chief executive of the Global Disinformation Index (GDI), both of which have clashed directly with Elon Musk, the owner of X and a former adviser to the US president.Onwurah said on Wednesday: “Banning people because you disagree with what they say undermines the free speech the administration claims to seek.“We desperately need a wide ranging debate on whether and how social media should be regulated in the interests of the people

A picture

Visa ban for European critics of online harm is first shot in US free speech war

For Maga politicians, European tech regulation hits hard in two areas: at the economic interests of Silicon Valley and at their view of free speech.The action against five Europeans who are taking on harmful content and the platforms that host it has had an inevitable feel to it, given the increasingly vociferous reactions to the EU’s Digital Services Act (DSA) and the UK’s Online Safety Act (OSA). Both pieces of legislation require social media firms to protect users or face the threat of sizeable fines. Indeed, Elon Musk’s X has been fined €120m (£105m) this month for breaching the DSA.These acts are prime examples of what US Republicans see as an anti-free speech culture on the other side of the Atlantic

A picture

European leaders condemn US visa bans as row over ‘censorship’ escalates

European leaders including Emmanuel Macron have accused Washington of “coercion and intimidation”, after the US imposed a visa ban on five prominent European figures who have been at heart of the campaign to introduce laws regulating American tech companies.The visa bans were imposed on Tuesday on Thierry Breton, the former EU commissioner and one of the architects of the bloc’s Digital Services Act (DSA), and four anti-disinformation campaigners, including two in Germany and two in the UK.The other individuals targeted were Imran Ahmed, the British chief executive of the US-based Center for Countering Digital Hate; Anna-Lena von Hodenberg and Josephine Ballon of the German non-profit HateAid; and Clare Melford, co-founder of the Global Disinformation Index.Justifying the visa bans, the US secretary of state, Marco Rubio, wrote on X: “For far too long, ideologues in Europe have led organised efforts to coerce American platforms to punish American viewpoints they oppose. The Trump administration will no longer tolerate these egregious acts of extraterritorial censorship

A picture

‘A gamechanger’: 200,000 UK small businesses sign up to TikTok Shop

It is better known for its viral dances and for making hits out of forgotten songs, but the social media site TikTok is becoming a force to be reckoned with as a shopping platform.Major retailers such as Marks & Spencer, Samsung, QVC, Clarks, and Sainsbury’s are now selling their wares on the site’s e-commerce service, TikTok Shop, alongside more than 200,000 UK small and medium businesses.Launched in Britain in 2021, TikTok Shop recorded its biggest sales day in the UK on Black Friday, with 27 items sold every second. Across the Black Friday and Cyber Monday period, sales were up by 50% on last year.The service works by letting brands sell directly inside TikTok through videos and livestreams with embedded links to items for sale, as well as through a separate shop tab on their profiles

A picture

Former EU commissioner and activists barred from US in attack on European tech regulators

The state department has barred five Europeans from the US, accusing them of leading efforts to pressure tech firms to censor or suppress American viewpoints, in the latest attack on European regulations that target hate speech and misinformation.Secretary of state Marco Rubio said the five people targeted with visa bans – who include former European Commissioner Thierry Breton – have led “organized efforts to coerce American platforms to censor, demonetize, and suppress American viewpoints they oppose.”“These radical activists and weaponized NGOs have advanced censorship crackdowns by foreign states – in each case targeting American speakers and American companies,” Rubio said in an announcement.In recent months, Trump officials have ordered US diplomats to build opposition to the European Union’s landmark Digital Services Act (DSA), which is intended to combat hateful speech, misinformation and disinformation, but which Washington says stifles free speech and imposes costs on US tech companies.Late on Tuesday night, Breton posted on social media: “Is McCarthy’s witch hunt back?”Tuesday’s move is part of a Trump administration campaign against foreign influence over online speech, using immigration law rather than platform regulations or sanctions